Tag Archives: American Association for State and Local History

History Relevance Campaign Convenes at Mt. Vernon

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Thanks to the support of The Fred W. Smith National Library for the Study of George Washington at Mount Vernon, the steering committee of the History Relevance Campaign held a retreat this past week to plan its next steps.  Randi Korn facilitated the retreat to clarify our impact and distinctiveness as well as begin to draft outcomes for our work.  It was a long day and a half but we made tremendous progress.  Although we won’t be ready to share the results for another month or so (our draft ideas are still being discussed), we are making progress in several other areas:

1.  “The Value of History:  Seven Ways It Is Essential” is available and we encourage history organizations of all sizes to integrate it into their activities and programs.  Add the name of your organization to Continue reading

Want to Sharpen Your Historic Site Management Skills?

If you manage an historic site or house museum, there are several ways to sharpen your skills in the next few months.

Historic House Museum workshop at the Haas-Lilienthal House in San Francisco, 2014.

Historic House Museum workshop at the Haas-Lilienthal House in San Francisco, 2014.

For nearly fifteen years, the American Association for State and Local History has offered a two-day workshop on historic house museum issues and operations and next month it will be in Charleston, South Carolina on February 26-27, 2015.  Held in partnership with the Historic Charleston Foundation (one of the oldest historic preservation organizations in the US) and co-taught by me and Dr. George McDaniel of Drayton Hall, we’ll examine a wide range of topics from the unique perspective of house museums and historic sites, including leadership, interpretation, disaster preparedness, membership, and audience, through interactive presentations, group discussions, and site-specific exercises.  You’ll leave with a better sense of how your organization can better fulfill its mission and be more financially sustainable.  Registration is $345, $270 for AASLH members, plus there’s a $40 discount if you register by January 22.  Be sure to add a day to explore the historic sites in Charleston–it’s one of the best places to see a wide variety of visitor experiences in one place.

New this year is “Re-inventing the Historic House Museum,” a one-day workshop offering current thinking, practical information, and solutions to the challenges facing historic sites. The historic house museum in America is not dead nor are most of them dying. The field, however, needs to reflect and renew as the world around our historic sites continues to change.  This workshop was inspired by a sold-out symposium presented by the Historic House Museum Consortium of Washington, DC at Gunston Hall in March 2014, and now has been taken nationally to various regions by the American Association for State and Local History.  Ken Turino of Historic New England and I will be giving the core presentations and the others will vary to take advantage of the workshop location.  We’ll be at Strawbery Banke in New Hampshire on April 21, 2015 and the Margaret Mitchell House in Georgia on June 12, 2015.  Registration is $170; $95 for members of AASLH and NEMA (for April 21).

At the press: Interpreting African American History and Culture

Cover Interpreting Af Am History smallMy book, Interpreting African American History and Culture at Museums and Historic Sites is now at the press and will be available in December from Rowman and Littlefield.  I’ve been assembling it for the past two years and just completed the index, so now it’s firmly in the hands of the publisher.  This book is part of a new “interpreting” series launched by Rowman and Littlefield and the American Association for State and Local History.  Also released this year are books on topics that include slavery, Native American history and culture, LGBT history, and the prohibition era.  If you’d like to order a copy of any of these books at a nice 25 percent discount, use the code 4F14MSTD by December 31, 2014.

Interpreting African American History and Culture at Museums and Historic Sites is another step in a path being laid by many people for nearly 150 years. Although much has been accomplished at museums and historic sites to enhance and improve the interpretation of African American history and culture, we’ve also learned Continue reading

Is it Time for a Membership Program Tune-up?

Museum Membership Pyramid QuestionOne of the basic ways to raise funds for museums and historic sites is through membership. It’s particularly valuable because those funds are unrestricted and pay for utilities, insurance, office supplies, maintenance, and yes, even salaries–those essential expenses that usually don’t excite donors.  We hope that most members will renew, thus increasing revenue while maintaining expenses, and a few will become more engaged and eventually become donors who contribute the funds that really make a difference.

On the other hand, membership programs are a continual management challenge for non-profit organizations.  The expense of maintaining a basic membership rarely covers the cost of administration (the printing and mailing of member newsletters, membership cards, and renewal notices).   Complicating matters is that it doesn’t seem that people want to be “joiners” any longer–membership  in all types of organizations, including unions, service clubs, professional associations, political parties, churches, and even bowling leagues has fallen.  If the membership piece of the pyramid is getting smaller, that means the number of donors will fall as well.

Museums and museum associations are rethinking membership to overcome these challenges by exploring some new directions and possibilities, including:

1.  Enlarging the pool of potential members (and other supporters).  Begin with a preliminary step of gathering contact information for as many potential supporters as possible.  Some may become members who pay annual dues, others will pay admission to attend events, and some will support a cause with money, time, or talent.  The Dallas Museum of Art went so far as to Continue reading

Hot Topics in Collections Management Tackled in St. Paul

The annual meeting of the American Association for State and Local History always covers a diverse range of topics, but collections management is certain to be among this.  This year in St. Paul was no exception and three very different projects caught my attention.

"Deteriora and the Agents of Destruction" by the Indiana Historical Society.

“Deteriora and the Agents of Destruction” by the Indiana Historical Society.

In a poster session, Tamara Hemmerlein shared Deteriora and the Agents of Destruction, a publication of the Indiana Historical Society.  Presented as a “living graphic novel,” it informs readers about the various ways to preserve collections from light damage, pests, dust, and mishandling (represented by such villians as Ultra Violet, Mass-O-Frass, and Miss Handler) and includes links for additional information.  I’m not sure of the intended audience, but it’s a lot more fun than reading a collections management policy.

collections avalancheChatting in the hallway, Continue reading

Know a Museum or Site Making an Impact with History?

Discussing the History Relevance Campaign at a packed session at AASLH in St. Paul.

Discussing the History Relevance Campaign at a packed session at AASLH in St. Paul. Photo by Lee Wright.

At the American Association for State and Local History annual meeting in St. Paul, the History Relevance Campaign presented an update on their work to a packed audience. During the session, we presented the Impact Project, a year-long process for identifying and studying historic sites and history museums that are making history relevant in their community. The goals of the Impact Project are to:

  • Increase the use of history as a way to understand and address critical community issues.
  • Help board members and staff make an impact in their communities by integrating best practices into their strategic and interpretive plans
  • Encourage AASLH and other professional associations to include standards on community relevance and impact
  • Encourage academic programs in history, public history, and museum studies to include community relevance and impact in their curriculum
  • Encourage elected officials, funders, and communities to provide more support for history organizations that are making an impact
  • Provide every Governor with at least one example of history organizations that are making an impact in their state

We Need Your Help

We are looking for history museums, historic sites, and similar organizations that are Continue reading

AASLH Annual Meeting Recap

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The AASLH Annual Meeting in St. Paul was a whirlwind for me, starting on Wednesday by stepping off the plane and heading directly into a five-hour Council meeting and then joining the evening reception at the Mill City Museum.  The rest of the week held the same pace with walking tours of St. Paul at 7 am (had to skip breakfast), educational sessions throughout the day, and chatting with colleagues over dinner.  It was great fun but it didn’t give me much time share on this blog what was happening during the conference.  I’ll talk about a couple sessions in more detail later, but here are a few highlights in the meantime: Continue reading

Greetings from Minnesota!

St. Paul, Minnesota along the banks of the Mississippi River.

St. Paul, Minnesota along the banks of the Mississippi River.

This week I’m attending the annual meeting of the American Association for State and Local History in St. Paul, Minnesota, where I’ll be part of a couple educational sessions, debuting my new book on the interpretation of African American history and culture, and concluding my term on the Council.  The Minnesota Historical Society has worked hard to encourage participation and radio raconteur Garrison Keillor is giving the keynote address, so this is expected to be among the largest annual meetings in AASLH’s history.  The AASLH annual meeting has lots going on including more than 70 sessions and workshops, evening gatherings at the Minnesota History Center and Mill City Museum, a dozen tours of local museums and historic sites, affinity group luncheons, poster and pop-up sessions, an exhibit hall of vendors and companies, and lots of receptions.  It’s an ideal place to keep up with what’s happening in the field as well as catch up with my colleagues and friends.  If you won’t be able to make it in person, consider attending online (deadline to register is 5 pm on Wednesday, September 17).

On Thursday, I’l be moderating a session with debb Wilcox and Lee Wright, two marketing experts from outside Continue reading

Upcoming Workshop on Understanding Audiences

If you want to engage your audiences to build support and increase your impact, you first need to understand their interests, needs, and motivations.  In today’s busy world, the traditional tactics of advertising, rackcards, and signs are no longer sufficient to attract visitors to museums and historic sites.  We have to refresh our understanding of today’s audiences and develop new approaches that will engage them.

On September 22, 2014 from 9:00 am to 4:00 pm, I’ll be facilitating a one-day workshop on Understanding Audiences at the Middlesex County Community College in Edison, New Jersey.  Sponsored by the New Jersey Historical Commission and New Jersey Historic Trust, this is part of a series of three workshops on engagement for nonprofit history organizations.  The workshop will be based on the Standards and Excellence Program for History Organizations of the American Association for State and Local History.  Registration is $20 (a bargain) and includes breakfast and lunch (even better!); deadline is September 18.

Online Learning Opportunities for Historic Site Interpreters

The opportunities for sharpening your skills as an historic site interpreter continue to grow online, sometimes even for free.  Here are a sampling of a few non-degree granting organizations where you’ll find workshops and classes on the Internet to keep your thinking fresh and improve your technique.  All times are Eastern unless noted.

American Alliance of Museums

  • Embracing 360 Engagement, Widening the Circle.  September 2, 2014 at 2:00 pm Eastern.
  • Building Trust through High Performance, Becoming Essential.  December 3 at 2:00 pm.

American Association for State and Local History

  • Historic House Calls: Using Futures Thinking to Navigate Ongoing Change.  August 20, 2014 at 2:00 pm. Free for AASLH members.
  • Writing the Grant: What’s the Process Like?  August 27 at 3:00 pm.  $115; $40 members.

Coursera

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