Author Archives: Max van Balgooy

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About Max van Balgooy

President of Engaging Places LLC, a design and strategy firm that connects people to historic places.

Free DIY Assessment for Your Collections

Rembrant's personal museum at Rembrant Huis, Amsterdam.

Rembrant’s personal study collection at Rembrant Huis, Amsterdam.

Historic sites have incredibly complex collections that range from furniture and photos to buildings and landscapes. Figuring out priorities for collections care can be daunting but thankfully, the University of Illinois Libraries with the help of IMLS funding, recently created a Preservation Self-Assessment Program (PSAP). It’s a free online tool that helps collection managers evaluate the condition of materials, storage and exhibit environments, and institutional policies for books, paper documents, photographs, recordings, films, and architectural prints in historic sites, museums, archives, and libraries. In addition, there’s a Format ID Guide, which includes identification cheatsheets in case you can’t tell a blue print from a Diazo print.

Staff and volunteers at any level of experience can use the PSAP. The program asks questions about your the materials in your collection, storage and exhibition environments, and collections policies to develop a unique profile for your organization and potential priorities for collections care. It includes additional help to explain concepts and principles, showing examples along the way. The application runs in your web browser; no software installation is necessary. No limit is placed on the amount of items or collections you assess; all data is securely stored on University of Illinois servers. The Illinois Heritage Association has a lengthy overview with more details.

Even though PSAP doesn’t cover everything you’ll encounter in your collections, it’ll help you with a significant part. Now someone needs to get to work on a Museum Self-Preservation Program in Illinois.

Reinventing Historic Houses in National Parks

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Earlier this week I led a workshop on reinventing historic house museums at two great National Parks—Marsh-Billings-Rockefeller in Vermont and Saint-Gaudens in New Hampshire—with Ken Turino of Historic New England. The National Park Service and the American Association for State and Local History co-sponsored this workshop to help their staff rethink the tours of the historic houses at these two sites, especially for visitors under 35 years of age. Using such tools as the Five Forces and a Double-Bottom Line Matrix along with a smorgasbord of ideas from other sites, we explored possible processes and projects that could improve and enhance their tours.  Our goal wasn’t to provide solutions but to raise many useful questions, including: Continue reading

New York Tops the National Register of Historic Places

National Register by State 2015Whether it’s New York State or New York City, they’re at the top of the list in the National Register of Historic Places, the official list of the Nation’s historic places worthy of preservation.  The State of New York has 5,774 properties and the City of New York has 766 listed on the National Register as of July 2015, the latest information available from the National Park Service. More than 90,000 properties have been added to the Register since it was established by Congress in 1966 (yes, next year is its fiftieth anniversary).

We might have some fun with the National Register and misuse it to identify the most historic cities in the United States.  New York City is at the top, but what other cities are in the top three?  Sorry, not Boston, Chicago, or Baltimore.  How about Philadelphia (home of Independence Hall) and Portland, Oregon (what? a town on the west coast!). If that surprised you, you’ll enjoying scanning the rest of the list (and perhaps rethink your summer travel plans).   Here are the cities with more than 200 properties listed on the National Register:

  1. New York City, NY: 766
  2. Portland, OR: 571
  3. Philadelphia, PA: 555
  4. Washington, DC: 555
  5. Louisville, KY: 363
  6. Chicago, IL: 363
  7. St. Louis, MO: 357
  8. Price, UT: 342
  9. Denver, CO: 296
  10. Kansas City, MO: 295
  11. Boston, MA: 279
  12. Worchester, MA: 277
  13. Baltimore, MD: 276
  14. Cincinnati, OH: 274
  15. Detroit, MI: 260
  16. Houston, TX: 257
  17. Davenport, IA: 248
  18. Salt Lake City, UT: 245
  19. Cleveland, OH: 243
  20. Little Rock, AR: 233
  21. Indianapolis, IN: 228
  22. Atlanta, GA: 211
  23. Cambridge, MA: 209

If you were wondering about #8 Price, Utah, they’re mostly archaeological sites (such as Nine Mile Canyon, which has the largest concentration of rock art in the United States) added to the Register in the last five years.

Creating a 21st Century House Museum in San Francisco

Haas-Lilienthal House, San Francisco.

Haas-Lilienthal House, San Francisco. Courtesy of San Francisco Heritage.

Over the past two years, I’ve been working with San Francisco Heritage to explore how the Haas-Lilienthal House, the 1887 Queen Anne house it owns and operates in the Pacific Heights neighborhood, can engage the public and advance its citywide mission in ways that are both environmentally and financially sustainable.

Just as the Haas-Lilienthal House was rocked by a tremendous earthquake in 1906, so are historic sites today, although in a different manner. The economic downturn that began in 2008 threatens many preservation organizations, house museums, and historic sites, even those that have large endowments and attendance. But the change is bigger than the latest economic recession. Surveys over the past thirty years by the National Endowment for the Arts show that visitation rates at historic sites have fallen from 37 percent in 1982 to 25 percent in 2008, and that rate of decline has only accelerated in the last decade. The Haas-Lilienthal House is experiencing a long and steady decline in attendance—it’s fallen by more than 50 percent over the past thirty years. Historic sites not alone, however: concerts, dance performances, craft fairs, and sporting events have all seen similar declines in attendance.

As a result, many historic preservation organizations around the country are questioning the value of owning historic property. Guided tours and public programs do not generate sufficient revenue to properly maintain historic sites, so unloading them seems to be the only solution. But there are also significant disadvantages.

When a preservation organization owns an historic building, it instantly conveys credibility. (Would you trust a surgeon who has never held a scalpel?) Secondly, by owning and caring for an historic property, Continue reading

Unconference in DC Poised to Transform Museums


Openlab is convening an unconference, talks, and a planning workshop in Washington, DC on December 1-2 to “to accelerate the speed and impact of transformational change in the GLAM (gallery, library, archive, and museum) sector” in order to “to increase and disseminate knowledge; to encourage civic dialogue and engagement; and to support individuals in their right to access and participate in culture.”  The brain child of Michael Peter Edson of the Smithsonian, much of OpenLab’s work seems to be focused on using digital technologies to solve age-old questions, such as “what needs to change in galleries, libraries, archives, and museums?” and “what is missing in the current funding and support landscape for GLAMs and the humanities?”  It’s all a bit nebulous and unclear, but that’s the core nature of an unconference. Nevertheless, it’s one of many concurrent efforts to increase the impact of museums in society (and yes, we’re still in the fragmented stage).

The first day on December 1 (today) is the unconference and a series of Ignite talks from 2-7 pm in Arlington, Virginia that’s free and open to the public.  The second day, however, Continue reading

President Lincoln’s Cottage Tackles Immigration

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President Lincoln’s Cottage, the presidential summer retreat just a few miles north of the US Capitol, recently opened an exhibit in their visitor education center the compares immigration issues in the 19th century to the present day.  Titled, “American by Belief,” the introductory label reads:

The United States of America is, and always has been, a nation of immigrants. Abraham Lincoln recognized immigrants as one of America’s greatest resources and its best hope for the future. He believed America, in return, owed immigrants the full realization of its founding promises and a fair chance to succeed.

Our world is different than Lincoln’s. But what continues to bring immigrants here would look familiar to him: an opportunity to rise higher, improve themselves, live safely under the rule of law, become citizens, and count themselves as American by right of belief.

This is a small temporary exhibit, perhaps 200 square feet at most, and primarily consists of panels featuring text and images (no historic objects).  In the center of the room is a map of the world made of pegs, which visitors can use to link places associated with them using colored rubber bands (this looks cool but I’m not sure Continue reading

Taliesin West releases Preservation Master Plan

Gunny Harboe discussing the Preservation Master Plan for Taliesin West.

Gunny Harboe discussing the Preservation Master Plan for Taliesin West.

The Frank Lloyd Wright Foundation recently released the Preservation Master Plan for Taliesin West, a National Historic Landmark, which was established in 1937 as Frank Lloyd Wright’s winter home and studio, and the campus of the Frank Lloyd Wright School of Architecture. As part of the Bruce Brooks Pfeiffer lecture series, T. Gunny Harboe, preservation architect and founder of Chicago-based Harboe Architects, and the plan’s primary author, will present the major points of the Taliesin West plan on Monday, November 16 at 6:30 p.m. at the Museum of Modern Art in New York City.  The lecture is free and reservations are not required.

I had an opportunity to use with the Preservation Master Plan as part of the interpretive planning work I’m doing at Taliesin West and it was immensely helpful in clarifying the significance and integrity of the many buildings at the site through a set of tiered levels: Continue reading

AASLH Annual Meeting Provokes Historical Thinking

Tim Grove facilitating a lively conversation about historical thinking at the AASLH Annual Meeting in 2015.

Tim Grove facilitating a lively conversation about historical thinking at the AASLH Annual Meeting in 2015.

The annual meeting of the American Association for State and Local History always offers a good mix of educational sessions, social events, and opportunities to visit museums and historic sites around the country.  This year, Sam Wineburg, a Stanford University professor and author of Historical Thinking and Other Unnatural Acts (2001), prompted an ongoing discussion with his plenary address on the first day of the annual meeting.  Through his research on students and scholars, he showed that the analysis of historical documents is a sophisticated skill that isn’t apparent to most people (and I can confidently say this also applies to objects, buildings, and landscapes).  He went on to argue that teaching people to think historically isn’t about teaching history but making them better citizens.  John Dichtl, president of AASLH, discusses this further on the AASLH blog.

These ideas were pursued the next day at a packed session facilitated by Tim Grove of the National Air and Space Museum.  Using excerpts from Wineburg’s book, Tim encouraged a lively dialogue that allowed me to report out 15 Tweets, including:

  • Historical thinking: multiple perspectives; analysis of sources; context; and based on evidence.
  • Are we underestimating visitors if we don’t give them oppty to debate ideas & issues at museums/historic sites?
  • Debates always happen, but history gets flattened over time. Build multiple perspectives, uncertainty, & questions into exhibits.
  • Asking good provocative questions is a skill. Learn more at the Right Question Institute.
  • Challenge for marketing & communications staff about handling provocative topics in social media era.
  • Are museums & sites imposing their ideology on visitors? Have we become arrogant? Do we need to learn about visitor interests?

which resulted in 31 favorites and 20 retweets.  Just to be clear, these ideas didn’t come from me but from the persons gathered in the room.  I could have tweeted out many more but I couldn’t listen and type them out quickly at the same time.

If you weren’t able to attend, there’s next year in Detroit.  In the meantime, enjoy these snaps from the recent meeting in Louisville (and thanks to everyone at the Kentucky Historical Society for being such gracious hosts).

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Designing Donor Recognition at Historic Sites

Plaque recognizing James Baxter, donor of the Portland Public Library, 1888.

Plaque recognizing James Baxter, donor of land and building of the Portland (Maine) Public Library, as well as the architect F. H. Fassett, 1888.

Major donors or supporters of a historic site are often recognized with a panel or plaque. Most traditional is a panel listing names of donors, often distinguished by the size of their gift, but it can often appear to be more like a somber memorial than a sincere and thoughtful appreciation. That’s the major reason for avoiding off-the-shelf recognition systems of wall plaques and engraved bricks, which have become so common they’ve lost their punch. For historic sites, this is especially important because they should be integrated and complementary to its design and significance, not merely plopped into place as an afterthought.

Donor recognition is typically installed near an entrance (either interior or exterior) so it can be readily seen by visitors on a wall, floor, or freestanding panel; made of durable materials that resist vandalism and years of cleaning; and can be easily corrected or updated in the future. Careful planning and consideration of alternatives will reveal methods that are most appropriate for your organization.

The Secretary of the Interior’s Standards for the Treatment of Historic Properties can guide decisions about Continue reading

Video: Avoiding Employee Theft

In this 2:22 video, this video by The Hartford, Gene Marks has two suggestions for reducing embezzlement and employee theft (yup, it happens at museums and historic sites).  When he discusses “inventory,” think “collections.”  And be sure that your staff takes vacations.

You’ll find more details at Five Signs Your Employees Are Tampering with Your Accounts.