Tag Archives: Seattle Art Museum

SlideShare: Promoting Teen Night Out Using Social Media

In this 17 slide deck, the Lukens Company explains how they promoted Teen Night Out at the Seattle Art Museum using social media.  Since 2007, the museum has held thirteen Teen Night Outs with over 8,000 attendees.   You’ll find that it’s a well-rounded campaign that carefully defined the target audience and used several measures of success.  If you want to reach teenagers, you’ll want to check this out.