Tag Archives: TripAdvisor

Changes at Google+ Creates Opportunities for Museums and Sites

Okay, everyone knows about Google but Google+ and Google Places is still a mystery for many people.  It may become a bit simpler because the rumor is that Google Places is slowly being replaced by Google+ Local.  Or did that just complicate things?  Let’s start over.

Google search results for “historic sites in philadelphia”

Google has launched new search results that include the usual title, web link, and brief description, but now adds the address, phone number, shows the location on a map, a link to reviews, and a Zagat ranking on a scale of 1 to 30.  In the example to the left, you’ll see the search results for “historic sites in Philadelphia” and that the Eastern State Penitentiary (the third item) received a Zagat rating of 25 (it really is an amazing place) and has 81 Google reviews (wow! their visitors have opinions).  This new form of listing doesn’t occur for every city, just those that seem to have enough places to warrant them (right now, this list appears for Denver but not San Francisco).  Local information is being integrated across Google (including the Zagat ratings, which was acquired by Google last year), so you’ll find Continue reading

Responding to Public Complaints on Facebook

According to ComScore’s It’s A Social World report, “social networking sites now reach 82 percent of the world’s online population, representing 1.2 billion users around the world.”  Even if you don’t have a Facebook page or Twitter account, some of those users are talking about your organization and a few might be complaining.  How do you respond? Here are some actual postings taken from Yelp and TripAdvisor:

  • “This beautiful house was recently refurbished,and the amazing details of the woodwork just shine. The tour of the interior is well worth it, despite some rather fussy docents and lots of rules.”
  • “Rude pompous guides take you on way overpriced tour of Continue reading