Category Archives: Governance and management

Rethinking the Mission Statement

This week I’m attending the Small Museums Association‘s 29th annual conference in Ocean City, Maryland, where I’ll be giving a plenary address this morning on, “Mild-Mannered Superheroes Rarely Make a Difference.” As you might have guessed, it’s a mash-up of a quotation by Laurel Thatcher Ulrich and the conference theme on superheros. I hope to encourage attendees to rethink their mission, vision, and strategy to become more relevant and engaging in their communities. Unfortunately, most museum mission statements are mild-mannered, with the usual phrase of “collect, preserve, and interpret” stuck behind the name of the organization.

Funding agencies, museum accreditation, and strategic plans require a mission statement, so many organizations create a least offensive version that can be approved by the board. The result is that mission statements are often so vague that they’re ignored, have little to no influence on day-to-day activities, and are viewed as empty public relations gestures that provokes cynicism. No doubt they’ve found that having a mission statement doesn’t have much impact, but a recent study shows that the right kind of mission statement can significantly improve financial success and organizational performance.

In “Looking at the Value of Mission Statements: A Meta-Analysis of Continue reading →

Resources for Historic Sites from the American Alliance of Museums

The American Alliance of Museums (formerly known as the American Association of Museums) is offering several resources and workshops that may be interest to historic sites, including:

TrendsWatch 2013: Upcoming Town Hall
This year’s edition of TrendsWatch, the annual report on key social, economic, technological and other trends that are shaping the future of museums, will be released next month. You can also learn about it at the Alliance’s Web-based Town Hall on March 27 at 2 pm ET, which will be hosted by their Center for the Future of Museums. Registration is free for Alliance members, and will open soon. Meanwhile, read (or re-read) TrendsWatch 2012 for a taste of the future.

2012 National Comparative Museum Salary Study Available
A national salary study has long been a top request from Alliance members. Demonstrating that we’re stronger together, the 2012 study was prepared in collaboration with the Association of Midwest Museums (AMM), the Mountain-Plains Museums Association (MPMA), the New England Museum Association (NEMA) and the Southeastern Museums Conference (SEMC) and based on surveys conducted in their regions. Together, these associations represent 36 states, 64 percent of the American population and approximately two-thirds of all museums in the United States. Available free to Continue reading →

Workshops for History Museums and Historic Sites

The American Association for State and Local History unveiled an assortment of workshops for spring (there’s one in every time zone!):

Project Management for History Professionals
Dates: March 7 – 8
Location: History Colorado, Denver, CO
Instructor: Dr. Steven Hoskins, Trevecca Nazarene University, Nashville, TN
Cost: $475 members / $550 nonmembers
$40 discount if payment is received by January 31 (coming up next week!)

This unique two-day workshop improves how history museums operate and serve their community by teaching the fundamentals of project management to history professionals. Everyday work—exhibitions, programming, fundraising, special events, outreach, and collections care—benefit from the knowledge gained. Registration for the onsite workshop also includes access to an online course with related material.

From Children to Adults: Public Programming at History Organizations
Dates: March 14 – 15
Location: Homestead Museum, City of Industry, CA
Instructors: Tim Grove, National Air and Space Museum, Smithsonian Institution, Washington, DC; Alexandra Continue reading →

Nation’s Nonprofits Caught in a Fundraising Whirlpool

Many executive directors aren’t happy with their development directors and many development directors aren’t happy with their jobs–the result is an inability to adequately raise funds for the nation’s non-profit organizations and deliver much-needed community services and benefits. That’s one of the findings of Under Developed, a recently released national study by Compass Point. In a nutshell, “many nonprofit organizations are stuck in a vicious cycle that threatens their ability to raise the resources they need to succeed.” Their findings and recommendations come from 2,700 surveys of both executive directors and senior development staff, and focus group discussions with 53 executives and board members across the country.

I always assumed that the “revolving door” in the fundraising office was a result of better opportunities (in my ten years at the National Trust, the development department turned over completely nearly three times) but the Compass Point report suggests there are more serious issues at work: Continue reading →

History News looks at Historical Interpretation

History News, Autumn 2012

The autumn 2012 issue of History News arrived in my mailbox a couple weeks ago and its four feature articles on interpretation that will be of interest to historic sites:

“From Quiet Havens to Modern Agoras: Libraries and Museums in an Era of Participatory Culture” by Nancy Rogers, Susanna Seidl-Fox, and Deborah Mack is a report, including the key overarching messages, from an international seminar held in Salzburg, Austria in October 2011.
“‘No More Wiggle-Tail Water’: Interpreting the History of Morgantown’s Water Supply at the West Virginia Botanic Garden” by Barbara Howe is a case study on integrating history in a place that focuses on horticulture and nature.
“When Histories Horrify: Supporting Visitors’ Responses through Responsible Interpretation” by Linda Norris, Danny Cohen, and Stacey Mann is a continuation of a session at the American Alliance of Museum’s annual meeting on the roles and responsibilities of museums in preserving and mediating horrific histories of crimes, violence, terrorism, and oppression, with references to the Kilmainham Gaol, Majdanek, Robben Island, and the Greensboro Woolworth.
“Entering the Mainstream: Interpreting GLBT History” by Ken Turino and Susan Ferentinos addresses four common challenges (institutional policies on discussing sex, lack of documentary evidence, applying modern labels to historical figures, pressure to avoid controversial topics) using examples from Pendarvis, Walt Whitman House, Beauport, Sarah Orne Jewett House, Alice Austen House, and Charles Gibson House.

Also included are Continue reading →

Navigating a Changing Economy: A New Normal for Museums?

Exhibitionist, Fall 2012

The Exhibitionist, the journal of the National Association for Museum Exhibition (NAME), has devoted its fall 2012 issue to the longterm impact of the economic downturn on the museums. Daniel Spock, director of the Minnesota History Center, and Marilyn Hoyt, a fundraising consultant, discuss the trends affecting exhibitions but whose lessons can apply to other museum departments. Spock believes that museums may be, “moving into a period of permanent instability–a special challenge for museums which have traditionally been in the continuity business.” Hoyt sees that museums are compensating by relying more on in-house resources and phasing projects, often with good side effects, including more prototyping of ideas and a fresh look at familiar collections.

Complementing these opening articles are: Continue reading →

Compact Calendar for 2013

Detail from the Compact Calendar

Happy New Year!

For those who plan events, programs, and activities months ahead of time, I’ve updated my Compact Calendar for 2013 based on a design by David Seah. The entire year is listed on one page as a continuous series rather than broken out by months so you can quickly calculate time between dates and avoid getting messed up by months with five Mondays. In addition, it includes major holidays to schedule towards or around them, as needed. I’ll use the Compact Calendar to plot out all my events and deadlines for the year to ensure they don’t pile up too much in one place, and I’ll place a copy in a project file to have a handy calendar to determine milestones and coordinate tasks. If the last three sentences didn’t make any sense, you probably don’t need this calendar (and if they do, this calendar will make your year happier!).

For more time and project organization ideas, visit David Seah’s blog (I use his emergent task planner as well).

What We Can Learn from America’s Biggest Non-profits?

Philanthropy 400 is the Chronicle of Philanthropy‘s annual list of the 400 groups that raised the most funds from private sources. For 2011, these groups achieved a median 7.5-percent increase from last year, the third straight year of median gains for non-profits in the Chronicle‘s rankings. That’s amazing considering the depths of the recession that affected most charities. “Giving USA” said that charitable giving overall grew less than one percent last year. About $1 out of every $4 donated by individuals, corporations, and foundations goes to these top 400, so what can we learn from them?

The lessons are a bit hard to uncover given the wide diversity of organizations represented on the list, primarily universities, social services, and health/medical,, followed closely by religious, youth, and education. Topping the list are: Continue reading →

Kat Imhoff named president of James Madison’s Montpelier

Kat Imhoff at James Madison’s Montpelier.

The Montpelier Foundation has appointed Katherine L. “Kat” Imhoff as president effective January 1, 2013. The Foundation manages James Madison’s Montpelier, where Madison was born, developed his ideas for the Constitution, and retired after his presidency. Imhoff returns to Virginia after a successful five-year tenure as State Director for The Nature Conservancy in Montana, where she led the organization’s Montana Legacy Project – the purchase of more than 300,000 acres for nearly $500 million – representing the largest conservation project ever undertaken by The Nature Conservancy.

“Montpelier is a place for making authentic, tangible connections with the past that can inspire us to build on James Madison’s legacy of constitutional self-government,” said Gregory May, Chairman of The Montpelier Foundation. “Kat Imhoff is a respected preservationist with demonstrated ability to generate support for visionary advances like those Montpelier now is prepared to undertake.”

Before she went to Montana, Imhoff was Continue reading →

AASLH and AAM Align Efforts to Raise Standards and Practices

The American Association for State and Local History (AASLH) and the American Alliance of Museums (AAM) recently announced they will work together to raise awareness of national museum standards and align their assessment programs in order to streamline application and self-study processes. The agreement outlines ways in which applicants of AAM’s Museum Assessment Program (MAP) will benefit after completing AASLH’s StEPs program, in other words, AASLH and AAM have linked StEPs with MAP. If you understand that sentence, you’ve been working in this field a long time.

What’s this mean for historic sites? Both StEPs and MAP are great programs for improving your organization’s work, but they’re very different from each other. StEPs allows you to Continue reading →

Engaging Places

Strategies and ideas to connect people with historic places